From Listed to Sold

Get to know your REALTOR®

Seeing your home the way buyers do

I’m not just an agent. I’m an active investor. I own more than 30 units in Columbus, I’ve renovated and flipped more than 20 homes, and I’ve been part of more than 200 transactions. That experience shapes how I help every seller.

When I walk through your home, I’m looking at it the way the market will: what buyers will love, what an inspector is likely to flag, and which improvements are actually worth the money. That means smarter prep, fewer surprises after inspection, and a stronger position at the negotiating table.

I lead a team of six agents at Reafco and work with a network of vetted lenders, inspectors, contractors, attorneys and property managers, so you have the right people on your side at every step.

Above all, I pride myself on being upfront, honest and fully aligned with my clients. My goal is for you to feel confident your best interests are protected from our first conversation to the closing table.

Listing Consultation

Our first meeting is all about you: your goals, your timeline and your questions. You’ll leave with a clear, customized plan to sell for the best possible price in the right amount of time.

What we’ll cover

How we’ll work together

The Ten-Step Process

1. Step 1

   Initial Consultation & Goals

   • We’ll talk through your timeline, your reasons for selling and what matters most to you.
   • I’ll explain how I work and how I’ll guide you from listing to closing.

2. Step 2

   Home Evaluation & Pricing Strategy

   • I’ll walk your home and prepare a CMA based on recent sales, active competition and buyer demand.
   • Together, we’ll set a price that attracts buyers and protects your bottom line.

3. Step 3

   Listing Agreement

   • We’ll complete the listing paperwork together.
   • I’ll explain every term in plain language so you can move forward with confidence.

4. Step 4

   Home Preparation Guidance

   • I’ll recommend repairs, updates and staging that are worth the money, and flag what isn’t.
   • You’ll get a customized checklist to get your home market-ready.

5. Step 5

   Photography & Marketing Assets

   • We’ll schedule professional photography and, when it fits, video or a virtual tour.
   • Your home will be captured in a way that highlights its best features.

6. Step 6

   Launch the Marketing Campaign

   • Your home goes live on the MLS, major search websites and targeted social media.
   • I’ll share it directly with my network of buyers, agents and investors.

7. Step 7

   Showings & Open Houses

   • I’ll coordinate private showings and host open houses when they make sense.
   • You’ll get buyer feedback so we can adjust quickly if needed.

8. Step 8

   Receive & Negotiate Offers

   • I’ll present every offer with its strengths, weaknesses and your net proceeds.
   • Then I’ll negotiate the best possible price and terms on your behalf.

9. Step 9

   Under Contract

   • I’ll guide you through inspection, appraisal and any repair negotiations.
   • I’ll make sure every deadline is met and keep you informed at each stage.

10. Step 10

    Closing Day & Celebrate!

    • We’ll sign the final documents, hand over the keys and celebrate your sale.
    • Even after closing, I’m your real estate resource for whatever comes next.

Every home has a story. Let’s make sure the right buyer hears it.

The Importance of Pricing

Of all the decisions in a sale, price matters most. Price too low and you leave money on the table. Price too high and your home sits, costing you in mortgage payments, upkeep and stress, and often selling for less in the end.

Most buyer activity happens in the first two weeks on the market, when buyers and agents are watching new listings closely. Together, we’ll review recent sales, active competition and listings that expired or were pulled, then set a price that positions your home to win.

Why pricing right pays off

Preparing Your Home to Sell

A clean, well-kept home draws more buyers, sells faster and commands a better price. Start this checklist 2–4 weeks before listing. Anything left unrepaired will show up on the buyer’s inspection report, and a long list gives buyers a reason to negotiate or walk away.

Pre-listing checklist

• Declutter surfaces, closets & storage
• Deep clean kitchens & bathrooms
• Replace burnt-out bulbs with matching ones
• Touch up chipped or scuffed paint
• Clean windows & mirrors; repair screens
• Pressure wash siding, walks & driveway
• Service the HVAC; replace air filters
• Clean carpets or refinish hardwoods
• Repair any ceiling stains or leaks
• Remove personal photos & bold décor

Return on Your Home Improvements

The goal is to improve appearance and function without over-investing. Big renovations rarely pay for themselves before a sale, and most buyers would rather personalize major upgrades themselves.

Helpful pros to have on call

• Professional cleaners
• Handyman services
• Painters
• Landscapers
• Photographers
• Junk removal

Reliable vendors keep prep on schedule. Ask me for trusted names in any category, or see the stagers I recommend.

Home Staging Room by Room

Staging helps buyers connect emotionally. The goal is a clean, neutral space where buyers can picture themselves living. Well-staged homes photograph better and feel more spacious.

First Impressions

Buyers start judging your home from the street and decide how they feel within moments of walking in. Two things carry outsized weight: the exterior and the way the home smells.

Unkempt lawns, burned-out bulbs, sticky locks, lingering odors: the little things are rarely little to a buyer.

Preparing Your Home to Show

Your Prep Timeline

Pack early

Selling is the perfect excuse to get a head start on moving. Less stuff makes rooms feel larger and makes moving day easier.

• Off-season clothing
• Family photos & memorabilia
• Collectibles & extra décor
• Extra furniture
• Kids’ toys you can live without
• Extra kitchen appliances & gadgets

How buyers will find you

A sign in the yard is only the beginning

Here’s how we’ll get you seen.

When an Offer Arrives

Once buyers start touring, offers follow. Here’s what to expect, and how I’ll help you weigh each one.

1. The purchase contract

   The buyer’s agent prepares a written offer with the price, earnest money, financing type, contingencies and proposed closing date, then sends it to me to present to you.

2. Comparing offers

   The highest price isn’t always the best offer. I’ll walk you through the strengths and risks of each: financing strength, contingencies, timing and the likelihood it actually closes.

3. Your net proceeds

   For each offer, I’ll prepare an estimated net sheet showing your costs to sell and what you’ll actually walk away with.

4. Accept or counter

   You can accept, decline or counter. If you counter, the buyer can accept, decline or counter back. I’ll negotiate the best possible price and terms on your behalf.

5. Under contract

   Once both sides sign, the closing process begins: inspection, appraisal and title work, with me tracking every deadline.

The Home Inspection

After you accept an offer, most buyers hire a licensed inspector to examine the roof, foundation, plumbing, electrical, HVAC and appliances. The buyer receives a written report, and that report often shapes the next round of negotiation.

The Appraisal

If your buyer is financing, their lender will order an appraisal: a licensed, third-party opinion of value based on your home’s size, condition, location, upgrades and comparable nearby sales. The bank won’t lend more than the home is worth.

When in Doubt, Disclose

Ohio law requires most sellers to complete a Residential Property Disclosure Form, sharing known material defects with buyers in writing. Honest, thorough disclosure protects you and builds buyer confidence.

This guide is general information, not legal advice. For questions about your specific disclosure obligations, consult a real estate attorney.

Understanding the Closing Process

In Ohio, a title company typically acts as the neutral third party, holding funds and documents and coordinating everyone until the property officially changes hands.

Title Insurance Explained

Before closing, the title company searches public records to confirm you legally own the property and that nothing (called a title defect) stands in the way of the sale.

Seller FAQ

Moving Checklist

Thank you!

Thank you for taking the time to read through this guide. Selling your home is a big decision, and my goal is for you to feel informed, supported and confident every step of the way.

I’d be honored to guide you through the process, from the first walkthrough to handing over the keys on closing day. If you have questions or you’re ready to talk next steps, I’m just a call, text or email away.

Here’s to a smooth, successful sale and an exciting next chapter.

With gratitude,
Blake Park

See my past sales on Homes.com and all my links at linktr.ee/blakepark1095.